The average daily rate reaches €286, up 7.3% year on year. Three-star hotels record the biggest increase and now cost almost as much as four-star properties.
Staying in a hotel in Ibiza or Formentera was more expensive than ever this August. The average daily rate (ADR) across hotels in the Pitiusas Islands reached €285.70 per occupied room, compared with €266.20 in the same month of 2025, according to the latest data published by the Balearic Islands Statistics Institute (Ibestat).
The increase amounts to €19.50 in just one year, equivalent to a 7.3% rise, putting the average hotel price in Ibiza and Formentera at its highest level since the available statistical series began in 2018.
Hotel revenue also reaches record levels
The rise in room rates is also reflected in hotel revenues. RevPAR, the key industry indicator measuring revenue generated per available room, whether occupied or not, reached €253.70 in August, compared with €238 in the same month last year.
That represents a 6.6% year-on-year increase and also marks the highest figure recorded in the statistical series.
The figures confirm that hotels in Ibiza and Formentera continue to raise their prices during the peak month of the tourist season, although the increases vary significantly depending on the category of accommodation.
Interestingly, the sharpest increases have not been seen among luxury hotels, but rather in the three-star segment, while four-star properties have shown a much more modest change.
Three-star hotel prices jump 15.6%
Three-star hotels recorded the most striking increase in August. Their average daily rate rose from €211.50 in 2025 to €244.50 this summer, meaning guests paid €33 more per night on average in just one year.
That represents a 15.6% increase, by far the largest rise among the hotel categories analysed.
The sharp increase has also virtually eliminated the traditional price gap between three- and four-star hotels.
In August this year, the average price of a three-star hotel room was €244.50, while a four-star room cost an average of €253.30. The difference was therefore just €8.80 per night.
A year earlier, the gap was close to €40. Three-star hotels had an average rate of €211.50, compared with €251.40 for four-star properties.
Hotel rates rise faster than revenue per available room
Revenue per available room has also increased significantly among three-star hotels. RevPAR rose from €194.30 in August 2025 to €213.90 this year, an increase of 10.1%.
However, the growth in this indicator is lower than the increase in room prices.
While ADR climbed 15.6%, RevPAR increased by 10.1%. The difference indicates that the substantial rise in room rates has not translated into an equivalent increase in revenue generated across all available rooms.
Five-star hotels set a new price record
Five-star hotels have also reached a new record this summer. Their average daily rate climbed to €564.40, the highest figure in the entire statistical series.
In August last year, the average price was €533.40, meaning five-star properties added another €31 per night, an increase of 5.8%.
The latest figure also exceeds the previous record, set in 2023, when the average rate for five-star hotels reached €548.60.
Prices subsequently fell to €528.60 in 2024, before rising slightly again in 2025. This summer, however, rates jumped once more, surpassing €560 per occupied room for the first time.
The record is not limited to room rates. Five-star RevPAR reached €472.70, compared with €438.20 last year, representing an increase of approximately 7.9%.
Four-star hotels break the trend
The trend is different among four-star hotels, which have become the exception during a summer marked by rising accommodation prices.
Their average daily rate barely changed, increasing from €251.40 in August 2025 to €253.30 this year, a rise of just 0.75%.
At the same time, however, revenue per available room declined.
RevPAR fell from €232.60 to €230.10, representing a decrease of 1.1%.
Four-star properties are therefore the only one of the main hotel categories to record a decline in this indicator compared with last summer.
Ibiza and Formentera hotels are 61% more expensive than before the pandemic
The long-term trend provides a clearer picture of how significantly hotel prices have increased across the Pitiusas.
In August 2019, before the pandemic, the average daily rate across hotels in Ibiza and Formentera was €177.50.
Seven years later, the figure has reached €285.70, representing a cumulative increase of almost 61%.
The increase has once again been particularly pronounced among three-star properties. In this category, prices have risen by approximately 68% compared with August 2019.
Four-star hotels have recorded an increase of around 32.5%, while five-star properties are approximately 30.5% more expensive than they were before the pandemic.
RevPAR across the hotel sector has also risen substantially since the pre-pandemic period, standing now at approximately 55% above the August 2019 figure.
