The well-known Ibizan brand Palladium Hotel Group strengthens its international projection with the announcement of its arrival in the Middle East by the hand of Al Marjan y Almal Real Estate Developmentan award-winning, ultra-luxury developer based in the region,” Palladium said in a press release. The ambitious project, which is attracting more than $100 million in investment, will integrate 422 hotel rooms and residential units. “This represents the first international opening of the iconic Ibiza-born brand, which is now called Ushuaïa Unexpected Hotels & Residences, thus integrating the concept of branded residences,” they say.
The statement explains that the facilities that will house the hotel and residential, will be located on the island of Al Marjan in Ras Al Khaimah, one of the main tourist and investment destinations in the region, and will feature a beach club, a restaurant and an infinity pool, all located next to the Wynn Resort Island and overlooking the picturesque Persian Gulf.
“Our new development embodies Almal’s commitment to deliver unmatched luxury and sophistication in hospitality and entertainment. As a global development and investment services company, we are excited to bring the Ushuaïa Unexpected Hotels & Residences brand to the United Arab Emirates, presenting an innovative hospitality concept with unparalleled experiences,” explains Dmytro Starovoitov, co-founder of Almal Real Estate Development
“This is a triple milestone for the company, as with this project we announce our arrival in the Middle East, the growth of a flagship brand for Palladium Hotel Group, as well as the group’s first foray into the branded residences segment. We are proud to be able to carry out this project hand in hand with two partners with whom we are aligned in terms of service and entertainment, such as Almal Real Estate Development and Al Marjan, whom we thank for their trust,” said Jesús Sobrino, CEO of Palladium Hotel Group.
The Unexpected Hotels & Residences
Palladium Hotel Group announces a further step in the evolution of Ushuaïa Unexpected Hotels with the birth of The Unexpected Hotels & Residences, “this collection, born under the umbrella of the Ushuaïa Unexpected Hotels & Residences brand, focuses on the guest experience in the hotel and welcomes a new business segment, the branded residences,” explains the note.
The implementation of this new brand identity will be carried out, they explain, gradually at the end of this summer season, culminating with the 2025 renovation of The Ushuaïa Tower, which will be renamed The Unexpected Ibiza Hotel.
“Thus, from next season (2025), the establishment located in Platja d’en Bossa, will continue to surprise loyal and new visitors with its unique proposal that combines accommodation, gastronomy and entertainment, in its two spaces: the renovated The Unexpected Ibiza Hotelwith 181 rooms and suites, Ushuaïa Ibiza Beach Hotel with 234 rooms and suites,” says Palladium.
Later, the brand will welcome its first international project, with the opening of The Unexpected Al Marjan Island Hotel and The Unexpected Al Marjan Island Residences, scheduled for 2026.